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Contact SoCal BMA for event and ticket information.
Event Details
Use your credit card to register - no PayPal account necessary.
Thursday, July 23, 2009
Marketing Through Turbulent Times:
Recession-Proof Your Marketing Strategies
Is cutting back on marketing and advertising the right plan? How do you make the right choices with limited funding and limited resources?
Join us Thursday evening, July 23rd as Dr. Jenny Darroch delivers a clear and concise perspective for "Marketing Through Turbulent Times," (based on her new book with Palgrave MacMillan publishers, scheduled for release October 2009.) Dr. Darroch’s dynamic presentation will offer marketers sound advice for navigating through this ever-present 2009 recession.
Keynote Speaker
Dr. Jenny Darroch
Dr. Darroch teaches marketing strategy to MBA and Executive MBA students at the Peter F. Drucker and Masatoshi Ito Graduate School of Management at Claremont Graduate University - recently named one of the country's top 15 business schools.
Her professional roots encompass marketing management and marketing consultancy with Reckitt Benckiser; Smith & Nephew; AC Nielsen; Darroch Consulting. Former clients include government agencies, banks, high technology firms, retailers, and fast moving consumer goods manufacturers and importers.
Thursday, July 23, 2009
Time and Agenda
5:30p - Registration Check In / Event Mixer
6:00p - Dinner
6:15p - 2009/2010 New Board Installation
6:30p - Dr. Darroch, "Marketing Through Turbulent Times"
7:45p - Q&A, Meet-n-Greet
8:30p - End of Event
Venue
Back Bay Bistro at Newport Dunes
1131 Back Bay Drive I Newport Beach, CA 92660 I 949.729.1144
Rates
Member
$50 - Member - Paid Advance Registration received by Wed 7/22
$60 - Member - Pay-At-the-Door
Non-Member
$65 - Non-Member - Paid Advance Registration received by Wed 7/22
$75 - Non-Member - Pay-At-the-Door
Use your credit card to register - no PayPal account necessary.
Where
Back Bay Bistro at Newport Dunes
1131 Back Bay Drive
Newport Beach,
CA 92660
Other Maps:
Hosted By
SoCal BMA
The Business Marketing Association, Southern California Chapter, serves the business-to-business marketing community throughout the Greater Los Angeles area, Orange County, San Diego, and the Inland Empire.
